Marketing

HudnallsHuddle | A Huddle Play: Our Messaging Stinks - Help!

A Huddle Play: Our Messaging Stinks – Help!

Michele Hudnall December 22, 2018 0

  S Y N O P S I S The title is a polite statement that is often heard when speaking with sales and marketing organizations. The most often heard statement from sales and

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HudnallsHuddle | Does Your Marketing Organization Own a Revenue Number?

Does Your Marketing Organization Own a Revenue Number?

Michele Hudnall December 12, 2018 0

S Y N O P S I S In an editorial note of the latest Harvard Business Review Nov-Dec 2018 – Page 24, it is cited that Board of Directors with a Marketing expert positively

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HudnallsHuddle | Outcome Marketing - Engage - Influence - Experience

Outcome Marketing: Engage – Influence – Experience

Michele Hudnall September 14, 2018 0

  S Y N O P S I S Marketing has the highest turnover in the C-Suite and the tenure is shrinking. What is the friction? The role and expectations are shifting to carry

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HudnallsHuddle | Outcome Marketing - Know Your Customers

Outcome Marketing – Know Your Customers

Michele Hudnall September 13, 2018 0

  S Y N O P S I S Early marketing was consumer product driven and focused on brand and advertising. This would change during the first generation of technology that would take us

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HudnallsHuddle | Marketing Failing to Fuel the Business

Marketing Failing to Fuel the Business

Michele Hudnall September 3, 2018 0

  S Y N O P S I S The sales and marketing misalignment has been the most discussed B2B marketing topic and I would go so far as to say that it is

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HudnallsHuddle | Storytelling Personal Brand

Storytelling: My Personal Brand – Death of the Resume

Michele Hudnall June 13, 2018 0

  S Y N O P S I S We have all had the opportunity to prepare for the half – full day interview with a half dozen individuals in various roles and levels

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HudnallsHuddle | Marketing Strategy

Bring Back the Strategy

Michele Hudnall May 31, 2018 0

  S Y N O P S I S The sales and marketing misalignment is well documented, however, it is much greater. It is the misalignment of marketing within organizations, not just with sales.

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HudnallsHuddle | Brand

Does Brand Strategy Matter?

Michele Hudnall April 29, 2018 0

S Y N O P S I S Let’s start with your perception of brand and what it is. Most would respond with any of the following: Logo Color Palette Design, Pictures While all

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HudnallsHuddle | Solution Marketing

Growing Solution Marketers

Michele Hudnall November 4, 2017 0

  S Y N O P S I S I had the opportunity to speak with a colleague who asked an interesting question: How do you become a Solution Marketer when there is no

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HudnallsHuddle | Social Identity; Marketing

Sybil, Dr. Jekyl / Mr. Hyde and Your Social Identity

Michele Hudnall March 30, 2017 0

  S Y N O P S I S Social Identity can and should have multiple personalities as we all have many skills and interests we can share both professionally and personally that do

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